Inner Athlete

The thing you keep putting off

You keep saying you'll start soon.

Nothing feels bad enough to make you start today. So another year goes by. You are waiting for life to slow down. It will not. Most people say at least one of these.

I keep meaning to start. I just never do.

It is not about wanting it more. Nothing you found works with your week.

I don't have two hours a day. I never will.

You don't need two hours. You need 30 minutes, at a time you are free.

I don't want to give up eating out with friends.

So don't. We plan around dinners, takeaway and weddings. You still eat with your friends.

My blood report showed a problem and I froze.

We read your blood test first. Then we tell you where to start.

Everyone I know found their thing. I never did.

Most people don't find it by luck. We help you look — and we can try more than one thing.

I don't want to be 50 and wish I had started.

That feeling is worth listening to. The best day to start is today — 30 minutes.

Why most plans stop working

You didn't need more willpower.
You needed a better plan.

There are two ways to do this. One changes your life to match a plan. The other changes the plan to match your life. Only one of them still works a year later.

What everyone tries first

Too big. Two hours a day, six days a week.
Too strict. Fixed times you must book, even when you are busy.
Not yours. The same plan the app gave 10,000 other people.
Sad, separate meals while your family eats together.
A gym you pay for and stop going to.

What actually works

Small. Thirty minutes, most days. That is it.
Flexible. We book sessions when you are free.
Yours. Built around food and exercise you already like.
We plan around trips, parties and eating out.
A team that notices in days if you stop.

The left side asks you to give up your life to get healthy. The right side adds exercise to the life you have. We only do the right side.

What you get

This is not a diet. It's a system.

A diet is a piece of paper. Everyone gets the same one. The day your week changes, it is wrong. A system is a team who changes it with you, every week, for twelve weeks.

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It changes with you

Your workouts, your meals and your session times are built around your job, your family and your travel. When those change, we change too. You never rebuild your life around us.

⏱️

Thirty minutes a day

Thirty minutes a day. Three live sessions a week, at times that suit you. No travel, no gym, no long workouts you will never do.

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The method film stars use

Hemant Rathi uses this with actors and athletes. The method is the same for them and for you. Only the life around it changes.

One honest thing

We do the hard part. We plan your food, book your sessions, call ahead when you travel, and fix the plan when your week falls apart. That is most of the work. But we cannot show up for you. Thirty minutes is small. It is not zero. If you want something that asks nothing of you, please don't buy this. Give us 30 minutes a day and listen to your coach. We will do the rest.

Why other options don't work

You have probably tried at least two of these.

Each one does a part of the job. None of them handles your week. And your week is what decides if you are still going in month six.

Swipe the table →

	Fitness app	Gym trainer	Nutritionist	Premium online coach	FitUp Today
Session times work around your week	✕	Fixed times	✕	Booked ahead	✓
Works from home	✓	✕	✓	✓	✓
Handles eating out and travel	✕	✕	Usually says no	Sometimes	✓
Starts with your blood test	✕	✕	Sometimes	Sometimes	✓
Mental health included	✕	✕	✕	✕	✓
Someone checks on you	An app alert	✕	✕	Sometimes	✓
Live sessions each week	✕	✓	✕	✓	✓ 3×
Asks you to change your life	Yes	Yes	Yes	Yes	No

Based on common complaints about fitness apps and coaching services in India. Every provider is different.

How the twelve weeks work

Twelve weeks to build a habit
that actually lasts.

This is not a subscription for life. It is long enough to find what works and learn to do it yourself.

Before you pay anything

The 60-second quiz

Seven questions about your week, your body and what you enjoy. Then a free 30-minute call with a coach.

Weeks 1–2

We test first

Blood test, gut, sleep, your week and your food. We learn what is going on before you do one push-up.

Weeks 3–8

Find what you like

Three live sessions a week, at times that suit you. Built around exercise you like. If you hate it by week three, we change it.

Weeks 9–12

Make it yours

By now something works. We teach you to keep it going on your own, even when you travel or get busy.

What we take care of

Five Pillars.

One method.

Fitness

Three live sessions a week, at times that suit you. Built around exercise you like. At home, 30 minutes, no gym.

Nutrition

Home food, restaurants, weddings and takeaway. We guide you on what to pick. We don't ban food.

Gut Health

Bloating, low energy, food that upsets you. Often the real reason nothing was working.

Hormonal Health

Thyroid, PCOS and other hormone problems. If your body keeps fighting you, the answer is often here.

Mental Wellbeing

Stress, motivation and how you feel about your body. You get a session with a psychologist every month.

5 Pillars of Total
Wellness

Tap a pillar to read more

What happens on a bad week

We change the plan when your week changes.

Every plan works on a good week. The real test is a hard week. A new baby. A work trip. Wedding season. Here is what we do.

You have a new baby

Most coaches give you a fixed time slot. We don't. You get your sessions planned ahead, plus the hours your coach is free. So you train when the baby sleeps. Thirty minutes and you are done. You pick the time, not us.

You travel for ten days

We can call your hotel about your meals. Pack one resistance band. Thirty minutes a day keeps what you built. You come home the same, not back at zero.

There's a wedding this week

Eat at the wedding. We plan the week around it and tell you what to choose at the buffet. You never carry your own food box to a party.

You don't feel like it this month

That is what your monthly psychologist session is for. It is included. Losing motivation is normal. Nobody is dropped for a bad month.

We do not offer a money-back guarantee, and we will not pretend we do. What we offer is a system that changes instead of breaking — and a team who makes sure two bad weeks are not the end.

Real results

Real people. Real results.

Workers, parents and business owners. All coached online, most of them at home, around jobs and families that never slowed down.

152 kg → 82 kg

Harsha

Entrepreneur, water parks owner

He had stopped believing he could change. He lost 70 kg in 18 months.

−32 kg

Anup

Lifestyle client

Lost more than 32 kg. He trained at home and ate food he likes.

Postpartum reset

Sarina

New mother

She gained a lot of weight after her baby. She got back in shape without a crash diet.

−10 kg + muscle

Yamini

Mother, homemaker

She wanted a strong body for a photo shoot. She built it at home.

2nd place · Olympia

Kavita Nandi

Mother of two, Pune

She went from wanting to compete to 2nd place at Amateur Olympia India.

−22 kg · gut fixed

Junaid

Businessman

He came to lose weight. His gut problems went away too. Now he lifts weights.

Muscle in her 40s

Asha Kiran

NRI, Qatar

She built muscle in her 40s, coached from another country.

Top 5 · first show

Abhishek

IT professional, Pune

He went from a desk job to the stage. Top 5 in his first show.

1st place · debut

Farhan

Student, Gujarat

His first show, and he won first place.

Swipe to see all 9 →

Who runs it

Meet Hemant Rathi.

1,000+

clients coached

countries

10+

years as a coach

parts to every plan

Hemant trains actors like Dhanush and Sara Ali Khan. He also coaches competitors. Kavita Nandi came 2nd at Amateur Olympia India. Farhan won his first show.

To be clear: Hemant will not be your coach on this plan. You get your own coach who uses his method. You get three live sessions a week. And you get a call with Hemant once a month. Hemant coaches people himself only on the top plan. We would rather tell you now than on the call.

Clear pricing. No surprises.

Three months. Not the rest of your life.

This is not a subscription for life. Twelve weeks to find what works and learn to do it yourself.

Transform Plan

₹21,000/ 3 months

That is about ₹233 a day for a coach, a trainer, a food expert and a psychologist. Less than one dinner out each week.

3 live sessions every week — at times you are free
A psychologist session every month — 3 in total, included
Workouts built around exercise you like — at home, no gym
Your coach messages you first, every morning
Food plans built around what you eat — home food, restaurants, takeaway
A check-in every week, plus a call with Hemant every month
Blood tests, and the right supplements for you
Gut health — the thing we are best at
A helper for daily life — we guide your cook, your travel, even the restaurant

Elite Coach

Your own senior coach, paid monthly, for people who want harder training.

₹20k/mo

Top Coach

For competitions, photo shoots and film roles. Includes medical and hormone care.

₹30k/mo

Hemant — Signature

Hemant coaches you himself, with a call every week. Only a few places.

₹40k/mo

Most people should start with Transform. The plans above are for people who compete, get ready for films or photo shoots, need medical care, or want Hemant as their own coach.

Every plan starts the same way. A free 30-minute call where a coach builds your plan with you. Take the quiz to book it. No card needed.

Straight answers

Questions people ask us most.

Thirty minutes a day is all we ask. Your three sessions each week are booked at times you are free, not at a time you must work around. No travel, no gym. If your week falls apart, we change the plan instead of writing off the week.

About 30 minutes a day. Show up for your three sessions each week. Tell your coach the truth about how it is going. We do the rest: the planning, the food choices, the changes. We just cannot show up for you.

A diet is a piece of paper. Everyone gets the same one, and it is wrong the day your week changes. Here, the first two weeks are tests: blood, gut, sleep, your real week. After that a team changes your plan every week for twelve weeks.

It works out at about ₹233 a day for three months. That covers three live sessions a week, a food expert, blood tests, a psychologist session each month and a helper for daily life. It is less than one dinner out each week.

That is what we are built for. You get your sessions planned ahead, plus the hours your coach is free, so you train when your day allows it. New parents, people who travel and shift workers are a big part of who we coach.

No, and we would rather say so plainly. Here is what we do give you. A plan that changes when it is not working. Daily contact, so problems show up in days, not months. And a full list of what you get before you pay. The free 30-minute call comes first, and you do not need a card.

Not on this plan. You get your own coach who uses his method. You get three live sessions a week. And you get a call with Hemant once a month. Hemant coaches people himself only on the top plan (₹40,000 a month, few places).

Keep all of it. We build your food plan around restaurants and dinners. We tell your cook what to make. We can even call the restaurant before you get there. You should never be the awkward one at the table. That is how plans die.

That is a reason to start, not to wait. Hormone health is one of the things we are best at, and blood tests are part of this plan. We start with food and daily habits, not medicine. Most people with hormone problems see a change in 8 to 12 weeks.

A fair question, and a common one. We start with your blood test and your history. We keep the training easy at first. Then we build up slowly around the old injury. If you need a doctor and not a coach, we will tell you.

We have coached more than 1,000 people in 12 countries, with before and after photos. Online is why it works. Your coach is on your phone every day and on a live call three times a week, instead of waiting at a gym you drive past.

There's an athlete in you.
Let's meet them.

You keep saying you'll start soon.

You didn't need more willpower.
You needed a better plan.